Apr 07 2004
Volvo uses Flash video for Route v50 marketing: Great user experience
Nice usage of Flash video by Volvo. The rest of this promo site is great as well, it really creates a good user experience. Unfortunately I have no idea who developed this (please contact me if you know who did). [via www.digcult.nl]
The quality of the small movie that plays first is not that great, but click “de film” > “de film” or “trailers” > “trailer 1” for some awesome video usage.
5 responses so far
I think Mercedes-Benz’ use of Flash video is way better 🙂
http://www.mercedes-benz.com/omb/d/home/products/passengercars/slkclass/special04/start.html
Nice one, keep them coming 🙂 Do you know who created this?
Usually it’s the advertising agency Forsman and Bodenfors, Gothenburg Sweden, that does all Volvo advertisment (http://www.forsmanbodenfors.se). Don’t know if they had something to do with this one though, since it was a German site. Check out http://www.forsmanbodenfors.se
It was a Dutch site, but I will defenitely try to find out whether it was this company. Thnk you very much!
It is an international campaign, created by MVBMS Fuel Europe Amsterdam. Volvo’s European advertising agency, they were also responsible for the Mystery of Dalar.