Waldo Smeets .com on Rich Internet Applications

The Dutch department of the World Nature Found has a nice video archive with stories from the field. WNF employees and popular Dutch tv personalities have been interviewed in front of the camera. Every week they have a featured story on their home page. It’s also more than just video; each story does have a photo slideshow and the video clip can be downloaded  so that for example students can use them for presentations at school.

I have recently spoken with two people from WNF and they indicated that this is a very powerfull marketing tool for them; it allows them to put more emotion on their website and thus make the visitor more aware of all the work that has to be done to safe the nature. A great showcase!